Analysis of apple inc

Public Domain Apple Inc. A SWOT analysis of the company gives insights on the strategic actions of the business, especially in maximizing its growth based on its strengths and opportunities. The SWOT analysis framework is a strategic management decision-making tool that determines the most pressing issues facing the company, based on the internal business conditions and the external environment.

Roger Jeynes Apple Inc. Basic Characteristics of the Environment - market definition, size, growth and share…………4 2. Analysis of industry competition…………………………………………………………….

Intensity of rivalry within the industry……………………………………………. Bargaining power of suppliers……………………………………………………… The bargaining power of buyer……………………………………………………… Threat of new entrance…………………………………………………………………….

Threat of substitute product………………………………………………………… Strategies used by Apple……………………………………………………………………………. Value Creation by Focus and Cost Leadership……………………………………………….

The well-known products of Apple include: The first 30 years of the company was named Apple Computer Inc. They introduced Apple I computer in which was a failure but inthey launched Apple II which was successful. The IPO offered by the company in Datamonitor, The purpose of this assignment is to critically analyze the context within which the company operates by analyzing the external and internal environment.

In order to achieve this different analytical tools and models will be applied. Then the objectives and strategy of Apple will be identified and evaluated. There will be examples of the implementation of the strategy at the end. External Environment The external factors can be evaluated using PEST because PEST analysis is valuable strategic tool for identifying the business positions, size, growth, feasible route for operations and to classifying the market development and decline Kotler, n.

Basic Characteristics of the Environment - market definition, size, growth and share Apple is defined as the leading digital asset management company and global smart phone provider.

• Apple Inc. SWOT Analysis & Recommendations - Panmore Institute
• Apple SWOT analysis (5 Key Strengths in ) - SM Insight
• Apple Inc.’s Weaknesses (Internal Strategic Factors)
• Apple’s Strengths (Internal Strategic Factors)

It is the only one who generates and runs both soft-wares and hard-wares. It allows consumers to buy and share contents applications, music and movies via Apple devices iPad, iPhone, Mac and iPod by a exclusive selling media platform called iTunes Digital Marketing, He also said that the innovative iPad is off to an immense beginning with new innovation that can deliver only by Apple Burns, The numbers in Q2, are down as compared to Q1, when Apple smashed all its previous records as you can see in Figure 1.

In that period Apple sold 5. Market Growth by units sold in millions in Source: If these countries face any political instability or any problem which causes to delay in manufacturing operations, will led to spoil the Apple likeness in the eye of consumers and its dealers CNetnews According to past few years, unemployment rate is very high in many countries which cause to decrease the sale of Apple products.

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As a result of these economic factors, purchasing power of people reduced which negatively affected the sale of Apple products due to its higher price.

Social Factors Two factors always have been on forefront of Apple product throughout the history, the design and the quality. The purchasing of luxury products have gone up because the purchasing power of consumers has risen in different market across the world and people prefer to buy iPod, iPhones and latest technology iPad.

As music industry growth has increased which is the biggest social influence on Apple because the main essential music store is iTunes.

Apple SWOT analysis (5 Key Strengths in ) - SM Insight

Technological Factors Apple always takes advantage because of its innovative and high technologies products. Competitor Analysis As everyone knows that Apple is a big industry and it is running so many products.

Here are some key competitors of Apple, according to cell phone industry and other products are following: Direct Competitors Comparison in Billion.

Yahoo Finance Figure 2: This model can help to evaluate the impact on Apple and its ability to compete in market. The Apple Company has done a great job by providing technical support, creating customer loyalty and producing products.

Apple Inc. SWOT Analysis & Recommendations - Panmore Institute

So Apple has not worry about that factor because Apple products never go on sale. It maintains its productivity without ever marking down a product by generating superior products from Android phones, rival tablets and eReaders gaining market share with lower prices Loma, Bargaining power of suppliers Bargaining power of suppliers can make the profits down of Apple by indicating high prices for supplies Sethi, Thus, the company looking for new suppliers because there is no doubt that Apple Company is still growing.

As a result of this Apple can decrease their bargaining power through more competitive among large number of suppliers Apple, Strategic Analysis of Apple Inc. - Brian Masi - Free download as PDF File .pdf) or read online for free/5(20).

SWOT Analysis of Apple, Inc. Apple has recently concluded their Apple Event and released intimate details about the upcoming iPhone 7, new expansions for the Apple Watch, and their new Bluetooth headphones — AirPods.

Apple Inc. SWOT Factors

This Apple SWOT analysis reveals how one of the most successful world’s companies used its competitive advantages to become the dominant player in the tech industry. It identifies all the key strengths, weaknesses, opportunities and threats that affect the company the most.

Apple Inc.’s ability to design and develop its own hardware. Apple Inc. Report contains a full version of Apple SWOT Analysis. The report illustrates the application of the major analytical strategic frameworks in business studies such as PESTEL, Porter’s Five Forces, Value Chain analysis, Ansoff Matrix and McKinsey 7S Model on Apple.

PEST Analysis To gain an understanding of Apple’s business potential, direction of operation and to know situation of future market, we will use PEST analysis. 5 Political Factors There are many problems which cannot be controllable by the company such as; geopolitical uncertainties, war against terrorism, authority to work and health.

Apple, Inc. SWOT analysis Carzadean Lawton MGTStrategic Management Dr. Leland Taylor June 30, Abstract Apple Computers Inc. has made its mark in the industry by creating innovative products which continues to redefine the design of computers.