For Attorneys Beyond the Basic Biography:
May 08, Patrick Rauland rated it liked it Overall I was a bit disappointed by this book. In terms of the tactics of writing it was a bit dry and boring.
I still learned something. The more you do it the better you get at it. The best advice to become a better writer is to write every day.
Content is the entire user experience. Tweets, blog posts, videos, images, etc. Could a user recognize it as yours? Would you stand out? You need to have a brand voice. Writing with a narrative structure pushes people to think through problems within a fuller context.
Quality content means content that is packed with clear utility and is brimming with inspiration and it has relentless empathy for the audience.
Utility means helping the customer. Fresh, different, well written, well produced, nicely produced, and it could only come from you. Empathy means you care about your customers.
The key is a relentless focus on your audience. And I watch the sunrise nude. And I write my poems longhand. And I write in latin because it forces my brain to work in a new way: But really I just sit in front of my computer" Many writers keep regular hours to maintain the habit.
Hemming way did write standing up. And Maya Angelou kept a room in a hotel to escape the small chores of the day. Rather they put the needs of their audiences first. They regard the ability to create content as a privilege. What is your business goal? What are you trying to achieve?
Anything you write should be aligned with a larger business goal. You could try to fake it but your users will know. Sub in single words for phrases. Specific details make your content vibrant.
They paint a fuller clearer picture. But universal enough to be credible. Put them in a real life place. Give yourself as a deadline if you want to get something done. Do the best work you can by the deadline you set.
And then consider it finished. Real words seem harder to come by than you think. Write in a way that comes naturally.Here I'll show you 15 of the best marketing Twitter bios and explain why they're so great and what sets them apart from all of the rest.
Ann Handley @MarketingProfs. Ann Handley. it’s like a micro resume. You’re showing how much value you can add and how much you’ve done in characters.
Begin writing your bio with your first and last name. you can add a line to your resume and bio that’s coveted by over 60, marketers.) Why Good Bios Are Important for a Professional. “This is Ann Handley’s website, and this is a bit of copy about her That’s not giving you a lot of detail, is it?.
Ann Handley covers all the bases on writing in sit-down comedy fashion. Highly recommended for both novice and expert writers, particularly in the areas of online content creation and content marketing.
It’s really worth investing in good writing. After all, English is the global language of commerce. Ann Handley, Chief Content Officer at MarketingProfs and Wall Street Journal best-selling author of Everybody Writes, makes a compelling case that it does. In fact, she says, “ Writing is still very relevant to what marketers need to do today.
One way to battle the inner demon is to consign yourself to creating The Ugly First Draft (TUFD), a concept content marketer Ann Handley coined in her list of 13 Writing Rules. Write the first draft with no regard for how it looks, feels or reads.
Ann Handley is a Wall Street Journal best-selling author, keynote speaker, and the world’s first Chief Content Officer. Ann speaks and writes about how you can rethink the way your business markets.